Building Your Personal Brand Without A Blog 3 of 3

Building Your Personal Brand Without A Blog â€" 3 of 3 I hope youve enjoyed this short series day 1 was writing articles, day two was writing a book (no kidding!), and todays is Have a radio show! HUH?? Who, really, can have a radio show? This is more ludicrous than writing a book, right? Not really, its actually quite simple. My only real experience with accessible radio programming is through BlogTalkRadio. Ive listened to the Recruiting Animals radio show a couple of times, and been on it once. I have also been on Darlene McDaniels radio show twice. And Thom Singer just started a radio show there. Its obvious to me how this can play into your personal branding strategy, but HOW do you actually do it? Here are some thoughts: Go to BlogTalkRadio and click on Become a Host. Of course you might want to read through the How It Works page before you commit. Its that simple! You can choose from a bunch of time slots I think the only limits are on prime time slots (thanks Thom, for that tidbit) Darlenes show is on Saturday morning at 7am my time (9am her time). Thoms is Sunday afternoon. Both of these times are not convenient for me but theres an added bonus (see #3) The shows are recorded!! This means that it doesnt really matter when you do your show, as you can post it on a blog or website quite easily. This means that you can also call yourself a podcaster, if you want. Wondered how to put together a podcast, so that all of those smart people that commute to work can have something from you to listen to during their commute? All you need is an account and a phone line (cell, skype, landline, whatever). Do your radio show and then post it on your free blog you dont need to think about the technology at all! Since you are a podcaster you can also post your show on some of the podcast sites (Podango.com, PodcastPickle.com, PodcastAlley.com Odeo.com), to reach that audience! (thanks to podcast veteran Daniel Johnson, Jr. for letting me know about these resources) It seems to me that you will be able to kill a few birds with one stone here (I host the xyz radio show, I have a podcast, and no hassle with technology, all for free!). One thing I like about blogtalkradio is that you can have up to five people call in which means a discussion. As a blogger I really dig that, and think it will be way more interesting than just one or two people talking (although 2 people dialoging can be quite interesting). Im not doing it yet because right now Im pretty busy with my blog, my blog marketing strategy, other marketing and branding things, as well as running a business (hey, I can only do so much in twelve hours, then I need to go home!). But if you arent doing any of the other things for your personal brand, and you can commit to an hour a week (or 15 minutes, or 30 minutes its up to you!!) for this, I think its an excellent idea. Ok, so lets wrap this up. Do you buy any of this jazz? Is it important to build your personal brand? Are you proactively managing yours? I google people all the time and am amazed at how few really have an established brand that comes up. But really: blogging requires commitment (hence, the purpose of this series) articles require a few hours of concentrated intellect (since its final, you cant edit it after youve submitted) the book can be a gargantuan project, which probably stops tons of people from trying it, and radio was probably only for the lucky people :p so its all hard, right? But you can do it the technology is there, and its all free! Does any of this make sense for YOU to do? EmployeescreenIQ provides background checks to employers worldwide. Building Your Personal Brand Without A Blog â€" 3 of 3 I hope youve enjoyed this short series day 1 was writing articles, day two was writing a book (no kidding!), and todays is Have a radio show! HUH?? Who, really, can have a radio show? This is more ludicrous than writing a book, right? Not really, its actually quite simple. My only real experience with accessible radio programming is through BlogTalkRadio. Ive listened to the Recruiting Animals radio show a couple of times, and been on it once. I have also been on Darlene McDaniels radio show twice. And Thom Singer just started a radio show there. Its obvious to me how this can play into your personal branding strategy, but HOW do you actually do it? Here are some thoughts: Go to BlogTalkRadio and click on Become a Host. Of course you might want to read through the How It Works page before you commit. Its that simple! You can choose from a bunch of time slots I think the only limits are on prime time slots (thanks Thom, for that tidbit) Darlenes show is on Saturday morning at 7am my time (9am her time). Thoms is Sunday afternoon. Both of these times are not convenient for me but theres an added bonus (see #3) The shows are recorded!! This means that it doesnt really matter when you do your show, as you can post it on a blog or website quite easily. This means that you can also call yourself a podcaster, if you want. Wondered how to put together a podcast, so that all of those smart people that commute to work can have something from you to listen to during their commute? All you need is an account and a phone line (cell, skype, landline, whatever). Do your radio show and then post it on your free blog you dont need to think about the technology at all! Since you are a podcaster you can also post your show on some of the podcast sites (Podango.com, PodcastPickle.com, PodcastAlley.com Odeo.com), to reach that audience! (thanks to podcast veteran Daniel Johnson, Jr. for letting me know about these resources) It seems to me that you will be able to kill a few birds with one stone here (I host the xyz radio show, I have a podcast, and no hassle with technology, all for free!). One thing I like about blogtalkradio is that you can have up to five people call in which means a discussion. As a blogger I really dig that, and think it will be way more interesting than just one or two people talking (although 2 people dialoging can be quite interesting). Im not doing it yet because right now Im pretty busy with my blog, my blog marketing strategy, other marketing and branding things, as well as running a business (hey, I can only do so much in twelve hours, then I need to go home!). But if you arent doing any of the other things for your personal brand, and you can commit to an hour a week (or 15 minutes, or 30 minutes its up to you!!) for this, I think its an excellent idea. Ok, so lets wrap this up. Do you buy any of this jazz? Is it important to build your personal brand? Are you proactively managing yours? I google people all the time and am amazed at how few really have an established brand that comes up. But really: blogging requires commitment (hence, the purpose of this series) articles require a few hours of concentrated intellect (since its final, you cant edit it after youve submitted) the book can be a gargantuan project, which probably stops tons of people from trying it, and radio was probably only for the lucky people :p so its all hard, right? But you can do it the technology is there, and its all free! Does any of this make sense for YOU to do? EmployeescreenIQ provides background checks to employers worldwide. Building Your Personal Brand Without A Blog â€" 3 of 3 I hope youve enjoyed this short series day 1 was writing articles, day two was writing a book (no kidding!), and todays is Have a radio show! HUH?? Who, really, can have a radio show? This is more ludicrous than writing a book, right? Not really, its actually quite simple. My only real experience with accessible radio programming is through BlogTalkRadio. Ive listened to the Recruiting Animals radio show a couple of times, and been on it once. I have also been on Darlene McDaniels radio show twice. And Thom Singer just started a radio show there. Its obvious to me how this can play into your personal branding strategy, but HOW do you actually do it? Here are some thoughts: Go to BlogTalkRadio and click on Become a Host. Of course you might want to read through the How It Works page before you commit. Its that simple! You can choose from a bunch of time slots I think the only limits are on prime time slots (thanks Thom, for that tidbit) Darlenes show is on Saturday morning at 7am my time (9am her time). Thoms is Sunday afternoon. Both of these times are not convenient for me but theres an added bonus (see #3) The shows are recorded!! This means that it doesnt really matter when you do your show, as you can post it on a blog or website quite easily. This means that you can also call yourself a podcaster, if you want. Wondered how to put together a podcast, so that all of those smart people that commute to work can have something from you to listen to during their commute? All you need is an account and a phone line (cell, skype, landline, whatever). Do your radio show and then post it on your free blog you dont need to think about the technology at all! Since you are a podcaster you can also post your show on some of the podcast sites (Podango.com, PodcastPickle.com, PodcastAlley.com Odeo.com), to reach that audience! (thanks to podcast veteran Daniel Johnson, Jr. for letting me know about these resources) It seems to me that you will be able to kill a few birds with one stone here (I host the xyz radio show, I have a podcast, and no hassle with technology, all for free!). One thing I like about blogtalkradio is that you can have up to five people call in which means a discussion. As a blogger I really dig that, and think it will be way more interesting than just one or two people talking (although 2 people dialoging can be quite interesting). Im not doing it yet because right now Im pretty busy with my blog, my blog marketing strategy, other marketing and branding things, as well as running a business (hey, I can only do so much in twelve hours, then I need to go home!). But if you arent doing any of the other things for your personal brand, and you can commit to an hour a week (or 15 minutes, or 30 minutes its up to you!!) for this, I think its an excellent idea. Ok, so lets wrap this up. Do you buy any of this jazz? Is it important to build your personal brand? Are you proactively managing yours? I google people all the time and am amazed at how few really have an established brand that comes up. But really: blogging requires commitment (hence, the purpose of this series) articles require a few hours of concentrated intellect (since its final, you cant edit it after youve submitted) the book can be a gargantuan project, which probably stops tons of people from trying it, and radio was probably only for the lucky people :p so its all hard, right? But you can do it the technology is there, and its all free! Does any of this make sense for YOU to do? EmployeescreenIQ provides background checks to employers worldwide.